Use Case: Shopping Assistance

Industry: Retail

Challenges:

  • The retail industry is volume-driven and cannot risk losing a single customer to competitors
  • On the other hand, customers expect assistance in every stage of buying right from choosing a brand to placing an order and tracking it. 
  • It is turning out to be a hardship for the brands to offer personalized assistance to every customer

Solution:

  • Virtual Assistants are highly scalable, enabling brands to provide personalized assistance to every customer
  • Virtual assistants suggest relevant style based on your previous preferences/transaction history and complete the payment, all within a simple conversation
  • Furthermore, virtual assistants can assist in tracking/exchanging the orders

Benefits:

  • Higher retention rate with improved user experience
  • Up to 30% reduced cart abandonment rate as the conversational capabilities of virtual assistants nudge customers closer to purchase

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